Data Shaping Solutions
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Selected Clients and Projects

Finance
Marketing
  • Lowermybills.com: Optimized AB testing. Determination of sample size.
  • NBC Internet: Improved inventory forecasting, saving the company $1,000,000 per month. In collaboration with GE's auditing team. Advertising mix analysis. Revenue forecasting. Customer profiling.
  • University of Cambridge, Statistical Laboratory (UK): Online advertising: estimating reach and frequency when the distribution of pages per user per month can not be computed accurately.
  • CNET Networks: Price elasticity study. Ad inventory optimization. Revenue forecasting. Reach and frequency computation using probabilistic model.
Internet
Government
Litigation
  • William Wecker Associates: Monte Carlo simulations to estimate true time-to-crime statistics in the presence of censored data.
  • Cancun All Inclusive: Assess loss in sales resulting from breach of contract by service provider.
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